It shouldn’t be a mystery that innovation is necessary in order to survive in our current and fast paced marketplace. So, how do you begin to embed a culture of relentless innovation within your organizational DNA?
The business environment is evolving at an accelerated rate, primarily due to such factors as globalization and advances in information and technology. What used to take 15 years to change, now takes 5 or less. This pace requires a shift in how you think about innovation, because really you have three choices (two of which are undesirable): innovate, exit or die.